When four friends met in business school and discovered they shared a common problem — an aversion to paying hundreds of dollars for eyeglasses — they realized there was a business opportunity in it. The group founded Warby Parker, an innovative startup that aims to revolutionize how people buy eyeglasses. Warby sells directly to the public, via their website, allowing them to bypass retailers and sell their frames and lenses for $95.

Check out the Venture Studio interview with Dave Gilboa, Warby Parker’s co-founder and co-CEO and learn how the company is disrupting the eyewear industry, similar to the way Netflix crashed the video rental market. Dave also talks about some of the company’s early growing pains, including having to put 20,000 customers on a waiting list and why Google shut down his company’s email servers.

You can watch the interview by clicking on the photo below.