Our Startup Genome project got some excellent coverage recently in the Silicon Prarie News. I've appended the text below. It captures what we're trying to accomplish for entrepreneurs and others in the startup ecosystem worldwide.

We've got a burgeoning group of remarkable city and state curators all around the world and we're honored to have Brad Feld of Foundry Group and Startup Revolution join us recently as curator of Colorado. Exciting stuff for sure and more to come soon with new releases.

Feel free to check out Startup Genome to learn more about our mission.

Startup Genome takes local approach categorizing, visualizing ecosystems

OMAHA AUGUST 22, 2012 by SARAH BINDER

Dave Lerner created maps of the startup ecosystems of New York City (partially shown above, click for full) and Boston. Inspired, Shane Reiser reached out. Today, the two are working to take Startup Genome global.

Ever wished you had a directory of all the startups in your city? All the investors who were interested in technology? Or just the right person to join your team?

Startup Genome, an effort by Shane Reiser of Omaha (far left) and Dave Lerner of New York (near left), aims to put all that information on a map, for every startup hub in the world.

Of course, this isn't a new idea. Startup enthusiasts around the globe have data tucked away in spreadsheets or mapped out on whiteboards. The best-known tools for organizing that sort of information include CrunchBase and AngelList.

Reiser, who also works full time with Kohort, noticed while traveling to different cities organizing Startup Weekend events that homegrown directories weren't easy to share, weren't interconnected, usually weren't up to date and were almost never very visual or interactive.

When he saw that Lerner, an entrepreneur, investor and professor, was making maps of New York City andBoston, Reiser reached out.

The goal, Reiser said: "One place where entrepreneurs can find everything they're looking for in their local community."

Use of local curation is what sets Startup Genome (which is not to be confused with the unrelated Startup Compass tool, the Startup Genome Compass) apart from other databases. While anyone can add to Startup Genome, a team of local curators will monitor and edit the information for their community. For instance, the organizers of StartupIowa announced on Monday that they will curate the Iowa Startup and Entrepreneur Directory.

Reiser's belief in the need for local curation was reaffirmed as he edited Startup Genome data for Omaha. After importing data from CrunchBase, Reiser ended up deleting nearly 60 percent of it — including fake companies, dead companies, individuals who had moved on and companies and individuals who weren't really related to startups. Reiser said Startup Genome started with a list of nearly 150,000 companies nationwide, but that has since been edited down to about 80,000.

Reiser said it will be just as important to keep the wrong information out as it will to get the right information in. Initially, startups, founders, investors and resources will be featured while consultants and service providers will be stripped away. Reiser said those auxiliary services might be added back later.

While Reiser and Lerner started discussing the project months ago, Startup Genome has only been in development for eight weeks. Reiser said the site is currently a minimum viable product. The basics are there — including profiles for people and companies, the ability to search by location and filter results (left) — but a lot of functionality, including AngelList integration and a publicly-available API, is still in the works.

The Startup Genome team also hopes that adding visualizations can make the data more useful and aesthetically pleasing. The first will be a Google Maps layer. The second will be a mind map, which is a type of graph that shows the relationships between data points. For example, if you selected a company on the mind map, you might see employees on one side, investors and mentors on another, and all the companies those people are connected to beyond that. Once the API is available, users will be able to build their own visualizations, too.

Startup Genome is a bootstrapped side project for Reiser and Lerner. While the mission is global, they're keeping an eye on the local.

"We care a lot about the city-based startup community," Reiser said. "We want the city to really own their Startup Genome page, and do what they want with it."

Lerner explains Startup Genome in the video below. For more information, visit the blog.

This is part of my Series on Entrepreneurial Culture.

The leading dramatis personae of the early-stage tech ecosystem are well established by now in the mainstream collective consciousness. High-tech wunderkind entrepreneurs are of course the most recognizable of the various archetypes, but nowadays once obscure protagonists with strange appellations such as hacker, combinator, seed-stage VC and angel no longer generate quizzical looks and raised eyebrows when others point them out at cocktail parties or gush about them in the mainstream press. The newest hero/villain cast member is of course the so-called “superangel” who one immediately associates with Silicon Valley Olympians such as Ron Conway, Jeff Clavier, Aydin Senkut, Keith Rabois, Chris Sacca, Dave McClure, Mike Maples and others. If the production were an opera, these men would certainly be the tenors and would be seen furiously making out checks by the hundred to web-native entrepreneurs, enjoying great feasts (sometimes replete with petty human dramas) at restaurants like Bin 38, and occasionally hurling lightning bolts at one another in fits of pique, (or thunderous indigestion).

There remains, however, another sort of actor altogether in this early stage landscape of ours. He dwells far from this rarefied air and his profile is yet obscured and shrouded from public view. In the aforementioned operatic production, he would most certainly play the the phantom. And what is it that he does? Ensconced in dank subterranean forges these Hephaestus-like practitioners hammer-out out from the mute schist of their environments the vaguest and earliest impressions of ideas and technologies some of which will one day appear as these same companies that superangels will foist with lavish checks. Yet the work of these shadowy figures is so nascent as to sometimes resemble the proverbial cave-art of our most ancient forbears.

I am one such troglodyte.

Another appellation is of course, “Incubator”. Or, as I thought I heard Russell Crowe say to the very Emperor’s face at the center of the gladatorial arena:

“I Am Incubator”

Among my brethren and sistren in incubation I count the folks working at places like idealab, betaworks, alleycorp, as well as certain current and former university venture lab specialists I hold in high esteem. These modern-day alchemists are constantly mixing, tweaking, stirring and coalescing the incipient ideas, technologies, nascent teams and pre-seed capital that form the raw ingredients of what they hope will become valuable companies one day.

In this mini-series I will be shining a light on the sorts of activities with which we are engaged. I’ll be sharing some lessons learned from my own entrepreneurial life, which, between my solo ventures and work within Columbia University, has led to the incubation of a few dozen companies by now. But I’ll mainly be drawing from conversations I'll be having with some of the real heavyweights in this field who have achieved great things and have some remarkable stories to share.

With this said, I shall now retreat to my lair from whence I shall write my next piece. :)

For Part 27 in in this Series, click here